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5.0SERVICE
4.0Our centre star rating is based on customer satisfaction scores from real customers. It is based on information collated by BMW UK over the past 90 days of new car sales and aftersales service transactions, where the customers have subsequently elected to complete a satisfaction survey online or by phone. You will also see below customer comments, which are unedited.
359 ratings and 217 comments received in the last 90 days.
20 September 2025
Good experience, smooth process and brilliant delivery and presentation of new car. Michelle was wonderful thank you.
18 September 2025
Everything felt good
14 September 2025
Michael Berry kept me fully informed at every step of the way. There was a delay in the delivery of my new car and i was fully kept in the loop. In the end i didnt part ex my old car and the change in paperwork never seemed to cause any issues.
13 September 2025
Excellent Michael was very accommodating
08 September 2025
Brilliant. Take there time to go through the process of buying the new car and answer any questions along the way making it an effortless purchase. As always the Handovers are great and a bit of a spectacle which is great when buying a new car
07 September 2025
Fin was great. Really helpful and went above and beyond to make sure the process went smoothly
05 September 2025
Matthew always looks after us and he is the reason we keep coming back
05 September 2025
Responsive. Efficient. The first time I have ever bought a car and not one single piece of paper changed hands for the entire transaction. Very impressive. The vehicle handover was next level. Great fun and very slick.
04 September 2025
Extremely satisfied, the purchase and handover went very smoothly.
04 September 2025
Whenever we had an appointment everything was ready and prepared as soon as we arrived. I have know patience whatsoever so for me, this was brilliant.
23 August 2025
The sales, Findlay, is very helpful. He is willing to listen to my requirements and feedback to me with his professional suggestions.
22 August 2025
Excellent service and the process was smooth and professional.
15 August 2025
Sanjeev was amazing! Seamless service, clear communication, and a smooth, memorable handover. Highly recommend for anyone wanting a stress-free, professional experience.
03 August 2025
At Williams Manchester, Sanjev was really helpful throughout, very friendly. He understood our requirement and guided us accordingly.
03 August 2025
Sam Cleverly was against just fantastic and gave us a great experience , really helpful kept us updated went out his way and really knowledgeable on all the cars we was looking at. What also stood out was he wanted what was right for me.
03 August 2025
All aspects of process well carried out
03 August 2025
Classy cars excellent customer service care
03 August 2025
Great service from Sanjeev, enjoyable experience
02 August 2025
Friendly knowledgeable helpful staff
29 July 2025
Other than the issue of later-than-expected delivery the purchase went smoothly.
29 July 2025
Happy with the new car and purchase, Ismail is a hard negotiator : )
25 July 2025
Nice coffee, comfy seats, a nice place to be.
23 July 2025
Updated every step follow up calls an presentation
23 July 2025
Lots of communication
20 July 2025
Never waited long, loved the special touches with the unveiling of the car and the time taken to talk me through using it, set up and features.
08 July 2025
There were a few small issues with the vehicle which were swiftly resolved. All th3 staff were very helpful.
05 July 2025
Good experience from start to finish from Sanjeev, Would happily seek him out for my next purchase.
03 July 2025
Professional, efficient & friendly from original contact to handover
03 July 2025
Williams feels like a premium retailer when you enter the dealership. Everyone is polite and friendly.
02 July 2025
I would've given 5 stars but there was some marks and minor scratches on my brand new car when I picked it up
01 July 2025
I was kept updated by Michelle and she explained everything in a clear and concise way.
18 September 2025
Please see above.
18 September 2025
Good service, the valet could have been better, windows were dirtier after the valet!
18 September 2025
As above. Everything went well.
17 September 2025
amazing, my car was booked in the next day and ready to collect, quick and fast service
17 September 2025
All staff friendly and helpful
17 September 2025
I have always been satisfied with my service experience.
17 September 2025
Booking check in and actual service were all great but had to wait 10-15 minutes to collect as only one person present who was in a protracted conversation with another customer.
16 September 2025
The staff were very helpful, my husband is disabled and they looked after us very well and completed the work as quickly as possible
14 September 2025
Did what you said to time
14 September 2025
Courteous on arrival & kept their promise of letting me know when car was ready to be picked up
14 September 2025
Advisor Abbey couldn't do enough made me a coffee from the coffee bar and was very helpful with any questions I had.
14 September 2025
Car sorted in a timely manner
14 September 2025
Friendly and polite
14 September 2025
Faultless booking, arrival and departure. Good comms throughout.
12 September 2025
Overall positive but a bit of feedback. As I was paying, lady mentioned I had an advisory on MOT (nail found in tyre). No one had told me or asked if I wanted it to be resolved. Due to time I was paying, had to wait 45 mins extra to get it looked at.
11 September 2025
Bad communication
11 September 2025
As above
11 September 2025
I toke my car for a recall with 0 mechanical issues, and when I time it back there was an oil leak on the top of the engine. The staff was trying to say I need new oil sump. But the oil that was around the sump it was the same oil from the top of the
10 September 2025
As above, easy drive in service and friendly communicative staff members. Cafe and waiting facilities on site, Trafford centre across the road as well.
10 September 2025
the engineer and service assistant were good on pick up so the reason i didnt give a one star.
10 September 2025
The staff were great , they even cleaned my car inside and out . Got offered a coffee and cakes as well. Made to feel important .
10 September 2025
Polite helpful staff
09 September 2025
Same as above
09 September 2025
Fast, efficient and friendly service
09 September 2025
Service advisor Morgan really helpful and kept me fully informed about progress of repair
08 September 2025
About average.
08 September 2025
All went well and happy with the service
07 September 2025
No problem
06 September 2025
They went above and beyond to rectify a few problems with my car
06 September 2025
Waiting too long for the service
06 September 2025
It was just a recall but completed ahead of time
06 September 2025
Quick service.. pleasant staff. But would not recommend tyres as very much more expensive for same tyres as bmw fit as standard.. this is a matter of principle.
04 September 2025
Kept informed and updated
03 September 2025
Hassle free and easy service
03 September 2025
Because Williams are very efficient and keep you in touch with the actions being carried out.
02 September 2025
Car was washed and vacuumed after which was appreciated
02 September 2025
A cloth was left in the engine bay at my recent service at BMW Williams. The response was a shoulder shrug and 'sorry'. It ruined our whole bank holiday weekend getaway, and could have ended in a disaster if the engine failure happened on a motorway.
02 September 2025
To long of a wait after dropping my car off
02 September 2025
The service is always excellent- Claire, in particular is always helpful. On this visit I primarily dealt with Linessa (not sure on the spelling of her name) who managed to get an MOT related repair completed on the same day
02 September 2025
Very expensive
01 September 2025
Good service
01 September 2025
I had a waiting appointment for an MOT, I arrived early but was seen straight away, and the car was ready early
28 August 2025
Great service
27 August 2025
Friendly staff
26 August 2025
Everyone is so helpful
26 August 2025
I was looked after by Abbie on this occasion who was very helpful and professional. Having been a BMW owner for many years I always choose Williams to look after my cars.
25 August 2025
The set up at Trafford park, is an exceptionally experienced, it's run like clockwork.
25 August 2025
Straight in. Details checked. No messing about.
24 August 2025
I achieved what I required.
23 August 2025
Was asked if waiting, shown to the waiting area, told take about 2 hours, after 3 asked how much longer, told it was ready an hour ago, they thought I had left. Quite disappointed, considering I was asked on arrival
22 August 2025
As above
22 August 2025
Prompt and efficient service, offered a workshop appointment at short notice which minimised the time my car was off the road.
20 August 2025
Very thorough, quick and efficient. Convenient wirk stations available for those waiting for their vehicle. Great setup.
20 August 2025
1 score is for the technician must have disconnected my dash cam. Dash cam has no power. Will try calling BMW Manchester again
20 August 2025
Excellent customer service, very nice dealings and conversation with the staff member. Made to feel very welcomed with hospitality. Thank you.
19 August 2025
Just average, nothing that I wouldn't get from a cheaper car brand eg nissan, kia, ford or vauxhall service team.
19 August 2025
All done and dusted, no problems, ready on time.
18 August 2025
Very, no complaints.
18 August 2025
Excellent
17 August 2025
Couldn't fault the service
17 August 2025
As above my only issue was using the BMW app eveything about the service was excellent.
17 August 2025
The lady that served me was fantastic. Did everything she could and really made me feel welcome. Excellent job.
17 August 2025
As above
16 August 2025
Good overall but post service I have noticed the brake pedal squeaking more than before
16 August 2025
Because I was !
14 August 2025
completely satisfied, as I was given an appointment to have a technician look at my vehicle all within 24 hours from calling bmw trafford.
14 August 2025
Just friendly staff
14 August 2025
Got what I was looking for without any complications
14 August 2025
As above
13 August 2025
I like the idea of booking a specific time slot, the fact that you drive up to the reception area bay doors where someone takes control of the vehicle and that you dont leave the vehicle unattended in a parking bay eliminating any potential damage.
12 August 2025
I was away from home when a warning light suggested I needed a service. All the staff at Williams Manchester - but particularly Sophie - went out if their way to accommodate me the very same day.
11 August 2025
Clear communication and good service
11 August 2025
The staff explained the process clearly.
11 August 2025
The guy I spoke to Ali was brilliant at what he does.
10 August 2025
Good customer service, keeping me up to date with an issue that arose.
09 August 2025
No fuss service. Dropped car off under cover and got dealt with efficiently
09 August 2025
Satisfied with great experience
09 August 2025
Tegan was extremely helpful, explained everything clearly and given me expert advice in fixing issues with my car, and fitted me in for MOT re-test at very short notice
08 August 2025
I was told initially cost to deactivate the fob is 62 but on the day I have been charged 80
08 August 2025
It was as expected. Drive in service area and check in was fine. I was then seen. I'm not sure why a check in time is arranged if the car is then kept all day regardless
07 August 2025
Very - always go above and beyond to help
07 August 2025
Excellent customer service, speedy check in and out, clear information
07 August 2025
Really happy with the care and service
07 August 2025
Abbey was very courteous
07 August 2025
The machanic gave me a good report on the condition of my car
06 August 2025
Service person helped as far as she could and answered my questions. The work was done in the time specified and I was confident in the work.
05 August 2025
Happy with all services provided
04 August 2025
Very happy with experience
04 August 2025
I liked the overall service including how they explain the service and the health check they did. It was pretty awesome to see videos or areas which requires change.
04 August 2025
Very Informative and Friendly
04 August 2025
Very professional service
04 August 2025
Excellent all-round service
03 August 2025
The whole process from beginning to end was so professional and organised. An all round lovely experience. A special mention for Lemissa. She was exceptional on every level and is an asset to your company. Thank you.
02 August 2025
Separate email complaint to follow. Dishonest practice, blatantly lie to your face as a customer.
02 August 2025
It was spot on
02 August 2025
Claire Cullen is a credit to the organisation and kept me informed throughout the process. I couldn't have asked for better service.
02 August 2025
BMW will have the video report to me and I can understand more clearly of my vehicle
02 August 2025
Everything as expected from a professional organisation
01 August 2025
See above. Electric socket in the hot desk area was loose (I informed the m.o.s.) At no point was there any 'is there anything else we can help you with or is there anything you'd like to have a look at whilst you are here' (missed opportunity)
01 August 2025
Everything was done that was needed to be done and the cost was very reasonable.
31 July 2025
Very well
31 July 2025
They gave me the health check report to understand the condition of my car and it is very nice and clear. When I have some question, they replied me to check with technician, but they may forget to follow or give me an advice. Thank you
31 July 2025
Lemmisa the service advisor, very friendly, makes you feel so welcome and deals with everything so professionally and quick, great people and everybody here at Williams. Will be coming back here definitely.
30 July 2025
Very helpful and friendly staff.
30 July 2025
Very nice. Very welcoming service.
30 July 2025
Alex in the parts dept.was extremely helpful and sorted out the problem promptly and politely.Full marks.
29 July 2025
I am always made to feel welcome by the service team
28 July 2025
as above
28 July 2025
I needed to expedite my service due to having to attend a funeral. Service was anticipated to take 2.5 hours but the service dept managed to get it done one hour earlier which helped tremendously.
28 July 2025
Excellent job,
28 July 2025
Easy to book, very helpful and friendly. Used Williams Liverpool previously and Manchester now closer to home so stayed with Williams
28 July 2025
My problem was sorted successfully.
28 July 2025
Great BMW customer service
27 July 2025
The staffs are nice and helpful during consultation process.
27 July 2025
The customer service was excellent and the drop off and collection was efficient both times
27 July 2025
As always service was excellent. Car was taken upon arrival and I was contacted throughout the day to update progress. No complaints whatsoever.
25 July 2025
Extremely good costumer service. Excellent hospitality. Very easy to talk to.
25 July 2025
All staff are friendly
25 July 2025
Friendly staffs
23 July 2025
Usually a good service for MOT but took all day.
22 July 2025
I'm happy with the vehicle service and customer service. But I just have little concern that, I told with them to change the key battery and they told me it's changed but still key battery is discharged.
21 July 2025
I didn't get a video until I returned home at which point the whole report was invalid as no one went through anything with me
21 July 2025
Quick as promised while we wait
21 July 2025
From ringing in the service to doing the collection excellent all round
21 July 2025
I'm very satisfied with the experience
20 July 2025
The service was completed and I got my vehicle back promptly as promised
20 July 2025
Expensive and lacks value
20 July 2025
Well, I had a good experience during my last visit to BMW; I didn't have to wait long to receive my vehicle.
20 July 2025
Good service
20 July 2025
Car came back great
20 July 2025
everyone very polite and helpful
20 July 2025
Excellent
19 July 2025
As above.
19 July 2025
car took the whole day to fix. needed the car back earlier, was told I didn't mention it. No one called me to collect my car. rang three times, had a call back saying they will get back to me. decided to come myself at at 4:45.
18 July 2025
Got oil change done as booked
17 July 2025
The first assistant that I saw was too busy to deal with me when I returned to pick up my car from its MOT. The assistant who picked up my case instead was bright, cheerful and very helpful, which was great
16 July 2025
Everything is explained by the staff and issues that may need looking at in the future
16 July 2025
Service advisor did everything in her power to make me happy and keep my wait to a minimum.
16 July 2025
I'm happy with the works carried out.
15 July 2025
Great service
15 July 2025
The team has saved my time & money by providing valuable advice.
15 July 2025
Staff were polite, but wrong parts, unclear diagnostics, extra delays, poor car wash, and no goodwill gesture made the overall experience frustrating and disappointing.
15 July 2025
Fab service however was a little longer than expected as waited in showroom for 3 hours.
14 July 2025
It was a total pleasure. Team is very professional and friendly
14 July 2025
Claire was very friendly and helpful.
14 July 2025
As above
14 July 2025
Did not rectify problem after 2 visits fortunately this was paid for by BMW
14 July 2025
As soon as I drove out of the show room, tyre pressure indicators came on suggesting low tyre pressure. This is frustrating immediately post service.
13 July 2025
Car serviced within 2 hours and returned cleaned and valeted to a good standard
13 July 2025
See above
12 July 2025
Customer service was immaculate
12 July 2025
Great service from service agent
11 July 2025
Great communication, but the issue I came in with remains unresolved. I would have liked some more conclusive next steps to be suggested, rather than just 'let's wait and see if it happens again'
10 July 2025
Completed the repair work well within the time frame answering any questions I had regarding work done
10 July 2025
Always do the job on time
10 July 2025
Satisfied with the service results
09 July 2025
I have nothing to complain about
09 July 2025
Very, quick and efficient
09 July 2025
As per above, I just wouldn't rate the service. I didn't touch the sunshade, and unless it YET another fault with the BMW - someone must have done something whilst it was there for repair
09 July 2025
Your service team in particular Abby was amazing, it was a great to have Abby deal with my car each time it was in as it allowed great continuity and knowledge that my car's needs were met also it made me feel looked after and gave a personal touch
09 July 2025
Great service
08 July 2025
Service from everyone as soon as you arrive was excellent.
08 July 2025
Just really good service , Abby was very good and did very best to help and advise
08 July 2025
Bmw garage really very helpful and quick service
08 July 2025
Kept informed & staff helpful
07 July 2025
My car was in for an oil service and MOT, I needed rear brake pads replacing at an extra cost obviously and also £120 charge to inspect a fault on my screen washers for it to actually pass it's MOT so I didn't get my car back the same day as promised
07 July 2025
Efficient and punctual service, staff courteous and effective. Great to be treated as a customer in a proper manner.
07 July 2025
Please see above
06 July 2025
Excellent and helpful
06 July 2025
BMW Williams sorted out the problem with my car and returned it clean and spotless.
06 July 2025
All work carried out within scheduled time and quoted costs. Good advise on wear and tear will require future maintenance.
06 July 2025
I felt that my welcome by Lamesha (apologies if this is spelt incorrectly) was very cold, she seemed disinterested and left me feeling slightly upset that I had left my car with her. Joe was lovely and explained things thoroughly.
06 July 2025
not got any
05 July 2025
Efficient and friendly service.
05 July 2025
Very professional and well looked after by sophie
05 July 2025
See 1
04 July 2025
Top tier
04 July 2025
promised a 'while i wait' MOT . delivered
04 July 2025
Everything went smoothly, I was seen immediately and the service was done quickly too.
03 July 2025
Professional and efficient.
02 July 2025
Excellent Customer Service provided by all team members in what seems to be a very happy workplace environment.
02 July 2025
This time I'm not happy as I brought my car in to do brakes and pads then I was told I don't need them changed then I went through my warranty and paid £156 for diagnostic check then I was told brakes and pads need replacing but I've got issues
01 July 2025
Everything was handled efficiently from reception to dispatch of the vehicle
01 July 2025
Wouldn't honour warranty work and every time I dealt with a customer services representative, I got a different person. No ownership from the team.
30 June 2025
Max again in servicing was outstanding and so polite and friendly he really communicated what needed to be done and he had such a lovely nature.
20 September 2025
Michelle Kelly was very helpful and understanding.